Doing Business in the United States : Intellectual Property & US Law
We are delighted to bring you the second in the IAPA Wilson Elser Webinar Series 2025 in partnership with US law firm Wilson Elser, focussing on 'Doing Business in the United States', describing the legal landscape for foreign entities commencing a business in the US.
This webinar offers valuable insights for companies looking to navigate the complexities of U.S. laws relating to corporate structures, tax planning & compliance, employment & immigration requirements, and intellectual property. This series is offered exclusively to IAPA members.
The webinar was hosted by Adam Bialek who is co-chair of the Intellectual & Technology practice at Wilson Elser, who led a valuable and interesting webinar.
Whether you're launching a new venture or scaling an existing business in the U.S., this session will help you navigate critical legal considerations and protect your brand.
Topics Include:
Understanding the differences between copyrights, trademarks, and patents—and how to decide which protection is right for your assets.
Legal considerations for websites targeting U.S. consumers, including accessibility, disclosures, and content usage.
High-risk areas for businesses entering the U.S. market, including:
Use of images and AI-generated content
Website accessibility and compliance
Influencer marketing and endorsements
Advertising regulations and defamation concerns
Social media usage
Rights of publicity
Privacy laws and data security requirements
About Wilson Elser
While Wilson Elser is the preeminent defense litigation firm in the United States, our reach is decidedly global in scope and significant in scale. We help foreign-based insurance carriers, insureds and individuals navigate the complexities of the U.S. legal and judicial system, enabling them to succeed in our notably litigious marketplace. Related matters commonly involve product liability lawsuits, conflicts with business partners, and other unwelcome disputes that improperly handled can cause an organization serious monetary and reputational harm. We regularly defend individual and class action claims brought against our foreign clients, serve as their national coordinating or monitoring counsel, or protect their interests as part of the reinsurance or excess tower. Conversely, we provide experienced counsel to U.S.-based clients with business interests abroad. Wilson Elser maintains practices that serve various countries and regions around the world. Practice attorneys understand the culture, customs, statutes (or their equivalent), regulations, and treaties of these international jurisdictions.
Adam Bialek, Partner and Cochair, Intellectual Property & Technology practice
Adam Bialek is cochair of Wilson Elser’s Intellectual Property & Technology practice, a member of the firm’s Information Governance Leadership Committee, and a founding member of the firm’s Virtual Privacy Officer service. His nationwide team of highly qualified attorneys offers clients a full range of IP and cyber/tech/media legal services. Adam is experienced with all facets of intellectual property law, internet law, art law, data security and privacy, and cyber/media risk matters, including insurance coverage pertaining to these areas. Clients rely on Adam for his extensive experience with cutting-edge internet-based issues and his success in using innovative tactics to enforce client rights. In addition, Adam combines the knowledge of an in-house counsel with his position in a leading national firm to enhance the role of outside general counsel to his IP clients.
Under Adam’s leadership, Wilson Elser’s IP team counsels numerous high-profile and prestigious U.S. and global clients. Additionally, they prosecute and defend lawsuits involving copyrights, trademarks, patents, trade secrets, franchise rights, rights of publicity, web accessibility, defamation/trade libel and privacy. The team also pursues trademark and domain name registration in countries around the world; prepares global trademark license agreements and registers licenses for franchisors and licensors; prepares software license agreements, development agreements and technology transfers; and performs due diligence in connection with corporate transactions. The team is adept at Internet Risk Management, performing website and social media audits, negotiating protection agreements, and working with clients and vendors to minimize the risks from operating in an online and digital environment.
