Firms need to ensure they are visible and in today's business environment that means having an online presence.
This webinar focuses on how to develop a social media strategy that IAPA members can directly apply to their firms. It is critical to create a strategy as without this engaging in social media is unlikely to achieve the business goals and be therefore be a wasted effort.
The Managing Partner of Hinge Marketing, Lee Frederiksen, outlines a practical step by step approach to developing a social media strategy and explains the key elements to include:
Watch the webinar to learn how to develop a social media strategy for your firm and pick up the tips Lee gives along the way.
